• C$150

• 188 designs

• 83 designers

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Logo Design Brief

I need a logo designed for my tax company, “Just the Tax Tip.” The brand is fun, cheeky, and a little suggestive, but still professional and trustworthy. I want the logo to balance classy and subtly inappropriate – think clever innuendo that makes people smirk, not anything vulgar or over-the-top.

Visually, I’m very drawn to modern wordmark-style logos. Clean typography is key. I don’t want anything too busy, overly bold, or cartoony. Sleek, minimal, and well-kerned type with a clever twist would be ideal. Sans-serif or modern serif fonts are both okay, as long as it feels current and upscale, not corporate-bland.

The name itself, “Just the Tax Tip,” already carries the playful innuendo, so any sexual reference in the design should be subtle and smart. This could be done through shapes, negative space, or gentle curves rather than anything explicit. I want people to look at it and think, “Oh, that’s clever,” not “Whoa, that’s inappropriate.”

I primarily work with entrepreneurs, small business owners, and self-employed professionals who appreciate a sense of humor but still want to feel like their tax person knows what they’re doing. The logo should feel like:
Trustworthy, witty, slightly rebellious, and premium.

Color-wise, I like modern, neutral or muted tones (black, white, charcoal, taupe, maybe a single accent color). Please avoid anything that feels like clipart or typical “tax” clichés (no cheesy dollar signs, stacks of coins, generic calculators, etc.). A simple icon or mark is okay as long as it’s minimal and integrates nicely with the text.

Overall:

Modern wordmark first, icon optional

Classy, minimal, clever

Subtle innuendo, not explicit

No clutter, no loud colors, no cheesy graphics

I’m open to a few variations (horizontal, stacked, and an icon-only version) that I can use on my website, social media, and marketing materials.

Target Market(s)

Tax clients, small businesses

Industry/Entity Type

Tax

Logo Text

Just the Tax Tip

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Anything modern

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Classy yet somewhat inappropriate

Nice to have

• Modern look