• C$150

• 15 designs

• 10 designers

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Logo Design Brief

We are seeking a logo design for our newly rebranded company, VonLuxe, a Hospitality Design and Construction firm formerly known as J C Services (www.jcservices.com). As we transition into this new brand identity, we want a logo that reflects a high-end, timeless, and luxurious feel while still feeling modern and distinctive.

Color Direction: The owner would like to incorporate lime green into the design. We understand this can be a bold color, so we are looking for a thoughtful, elevated execution—perhaps paired with neutrals, metallics, or sophisticated typography—to maintain a luxury aesthetic.

About VonLuxe:
We specialize in full-service solutions for hospitality/Hotel properties, including:
* Design-Build
* Procurement
* Logistics
* Liquidation
* Preventative Maintenance
* Commercial Construction
* Hospitality Remodels (our core specialty)

Logo Text:
* Primary: VonLuxe
* Secondary/optional: Hospitality

Overall Style We’re Seeking:
* Clean, timeless, and upscale
* A refined aesthetic appropriate for the hospitality and construction/design industry
* Strong, confident typography
* A mark or element that can stand alone if needed (optional)

Target Market(s)

High end hotel owners and guests (Hyatt, Hilton, Westin, Ritz)

Industry/Entity Type

Hospitality design and renovation

Logo Text

* Primary: “VonLuxe” Secondary/optional: “Hospitality”

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• reflects a high-end, timeless, and luxurious feel while still feeling modern and distinctive.

Nice to have

• Neon or bright green element include

Should not have

• Tools, house lines, roof etc (cheesy construction)

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Files

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