• €190

• 4 days left

• 265 designs

• 101 designers

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Logo Design Brief

We are looking for a modern, professional logo for our new IT system house in Germany: KALYRO IT.

About us / Services:
We provide comprehensive IT support to small and medium-sized enterprises (SMEs) (typically 10–300 workstations).

Key areas:
- Managed services (monitoring, patch management, maintenance)
- IT support & helpdesk (remote / on site)
- Microsoft 365 & Azure (Consulting, Migration, Operations)

Target audience:
Managing directors/decision-makers and IT managers in SMEs.
The logo is intended to convey trust, competence, reliability and a modern IT/cloud focus.

Style & Logo Type:
- preferably clean, modern, minimalist, easily scalable
- Ideal: Wordmark + icon, icon usable separately (favicon/app/icon)
- must work on a small scale (website header, signature, Teams icon)

Icon ideas (optional, not mandatory):
- abstract/geometric "K" or monogram
- subtle reference to cloud / network / connection
Security can be subtle (please not stereotypical)

Colors / Typography:
- preferably blue/navy + grey/anthracite, optional small accent (e.g. Turquoise/Green) – understated
- must also work very well in single colors (black/white)
- Modern, easily readable sans-serif font (no playful fonts)

Please avoid:
- Generic clipart IT symbols, 3D/gloss/lens flare
- overly complex details that become illegible in small print
- Too close to the Microsoft/Windows look (no risk of confusion)

Areas of application:
Website, business card, quotes/invoices, email signature, social media, and, if applicable, vehicle/work clothes.

Deliverables:
Vector: AI/EPS + SVG
PDF (vector)
PNG transparent (high resolution) + JPG
Variants: Full color, black, white, icon-only
Please specify HEX color values and font name (licensable)

Target Market(s)

B2B (Germany): Small and medium-sized enterprises (SMEs) with approximately 10–300 IT workstations, across all sectors (e.g., service providers, trades, law firms, doctors/medical practices, retail, manufacturing). Decision-makers: Management, office management, IT managers.

Industry/Entity Type

IT-Services / IT-Systemhaus / Managed Services / Cloud Services (Microsoft 365 & Azure)

Logo Text

KALYRO IT

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Modern, professional logo (clean/minimalist), high recognition value. Wordmark + icon (icon can be used separately as a favicon/app icon). Very scalable (readable even at small sizes), clear shapes. Works on light & dark backgrounds as well as monochrome (black/white). Vector files (AI/EPS/SVG) + transparent PNG + PDF. No resemblance to/risk of confusion with Microsoft/Windows logos.

Nice to have

• Icon idea: abstract/geometric "K" or monogram. Subtle reference to cloud/network/connection (subtle, not clichéd). Optional: variant with a small subline (not mandatory), e.g., "Managed IT & Cloud". Short mini-style guide: HEX color values + font name (licensable).

Should not have

• Clipart/standard IT symbols, overloaded details, 3D/gloss/lens flare, strong gradients or effects that break down on a small scale, too many colors/“bright”/playful, security as a clumsy cliché (huge shield/lock), designs that look too similar to Microsoft/Windows