• €110

• 198 designs

• 65 designers

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Logo Design Brief

My name is Maria and I run the agritourism Arroccas de is Istellas which name means “the rock under the stars”, located in Sardinia, Italy; at 15 minutes from the seaside but in the top of an hill.

This project was born from my father’s dream: to bring a former miners’ house back to life and transform it into a place of hospitality. After fifteen years of work and care, we opened our business in 2019, preserving the original stone walls in order to keep the soul of the house intact.

First and foremost, we are an agricultural family business: we raise sheep, goats and pigs, and our daily work is deeply connected to the land and its traditions.
At breakfast we offer our own products, so that our guests can enjoy an authentic experience linked to local flavors.

Through the logo, I would like to express who we are: simplicity and genuineness, respect for nature in all its forms — its scents, colors, sounds and silences — and the value of agricultural and family culture.

Through the logo I want to communicate:
- Simplicity and genuineness
- Respect for nature (scents, colours, sounds and silences)
- Agricultural and family culture
- Connection with the sea and the starry sky
- The mining history of the house

The goal is to create an image that represents an authentic place deeply connected to nature and its territory.

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Logo Guidelines

Target:
Travelers looking for relaxation and nature without luxury or high expectations. People interested in simple, authentic and peaceful places.
The property offers bed and breakfast service only.

Desired style:
Simple, authentic and nature-inspired.
Not too modern and not childish.

Type of logo:
Graphic symbol + lettering with the name “Arroccas de is Istellas”.

Colors:
Earth tones (beige, sand, brown, olive green) and/or night sky blue with star accents.
Avoid very bright or neon colors.

Logo usage:
The logo will be used on:
• website
• social media
• business cards
• signs and printed materials
• possible merchandise

Important requirements:
Please provide the final logo in the following formats:
• AI or EPS (vector file)
• SVG
• PDF
• PNG (transparent background)
• JPG (high resolution)
Also provide:
• color version
• black & white version
• negative version (white logo on dark background)

Extra notes:
The logo should work well both in small size (social media profile) and large size (signboard).
Please avoid overly complex details.

Target Market(s)

Travelers looking for relaxation and nature without luxury or high expectations. People interested in simple, authentic and peaceful places.

Logo Text

Arroccas de is Istellas

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Logo styles of interest

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Through the logo, I would like to express who we are: simplicity and genuineness, respect for nature in all its forms — its scents, colors, sounds and silences — and the value of agricultural and family culture.

Nice to have

• I want to communicate: - Simplicity and genuineness - Respect for nature (scents, colours, sounds and silences) - Agricultural and family culture - Connection with the sea and the starry sky - The mining history of the house

Should not have

• Please avoid overly complex details, too much bright or neon colors .

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Files

Download all files - 60.6 MB