• US$110

• 222 designs

• 79 designers

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Logo Design Brief

NUMENA BOTANICA (pronounced NOO‑meh‑nuh boh‑TAH‑nih‑kuh) is a clean, plant‑only skincare brand focused on botanical science and modern minimalism. I need a logo that feels natural, elegant, and intelligent — not floral, whimsical, or overly feminine. The style should be minimal, modern, and inspired by botanical forms or scientific precision. Preferred colors include deep greens, soft neutrals, and monochrome options for trademark use. The logo must scale well for packaging, website, and fundraising materials. A primary logo and a simple secondary mark are ideal.
- We need a clean, modern, botanical inspired visual identity that reflects the brand’s philosophy: healthy skin begins with clean, plant only care.

The design should communicate purity, intelligence, and natural innovation without feeling rustic or overly earthy. Think: elevated, minimal, sensory, and modern.
This brief covers the creation of a logo, brand mark, and visual direction that can be used across:
• Website
• Packaging
• Social media
• Fundraising pages (GoFundMe, Kickstarter, GiveSendGo)
• Marketing materials
The design must be versatile, scalable, and visually strong in monochrome for trademark and packaging use.
- Overall Tone
• Modern
• Minimal
• Botanical inspired
• Scientific but soft
• Elegant and clean
Color Preferences
• Deep greens
• Soft neutrals
• Monochrome options for trademark use
• Avoid overly bright or neon tones
Typography Preferences
• Clean serif or modern sans serif
• No playful or cartoonish fonts
• Must feel premium and timeless
Imagery Inspiration
• Botanical silhouettes
• Minimal linework
• Abstract natural forms
• Scientific precision without harshness

Target Market(s)

• Clean beauty consumers • Wellness focused individuals • Women and men ages 25–55 • People seeking plant only, gentle skincare • Conscious consumers who value transparency and science backed natural products The brand should appeal to a modern, educated, ingredient aware audience.

Industry/Entity Type

Beauty

Logo Text

NUMENA BOTANICA EST. 2025

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• • A primary logo • A secondary simplified mark (for packaging, stamps, seals) • A monochrome version suitable for USPTO trademark filing • A design that scales well from small packaging to large banners

Nice to have

• • A subtle botanical motif • A version that works on dark and light backgrounds • A version that feels “lab clean” without being sterile

Should not have

• • No cartoon plants • No overly feminine or floral aesthetics • No gradients that complicate printing • No busy or cluttered elements