Pediatric Vision Care: Myopia Control Brochure
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This customer received 102 flyer designs from 41 designers. They chose this flyer design from Nel. as the winning design.
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Flyer Design Brief
We are a pediatric eye care practice (ophthalmology and optometry). One of our services we offer for children is myopia control, which are strategies for slowing or stopping the progression of nearsightedness. This is a service we need to sell to parents because most insurance won't pay for it. There are different options we offer that can work well for kids in different situations: glasses with Stellest lenses, atropine eye drops, and/or special contact lenses. We need a brochure we can distribute to parents to let them know about this service that would encourage them to buy it for children who need it. Attached is our initial draft brochure created by our staff that provides text that we want to keep. The images and layout can change. We probably need at least one or two photos of kids on the brochure, because this is only something that works for children who are still growing, and the target audience is parents of 4-8 year old children.
Target Market(s)
Parents of 4-8 year old children
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I'm uploading our company logo that should be included somewhere on the brochure. You can include contact information (web address, phone number) for our practice that is found on our website: http://www.virginiapediatriceye.com/
Should not have
- This should not look childish. We need the impression to be friendly but professional, medical, expert.