Xtreme Event Group Logo Refresh
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This customer received 11 logo designs from 4 designers. They chose this logo design from JohnnyCactus as the winning design.
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We are looking to refresh and modernize our existing logo, not create a completely new one.
Xtreme Event Group is a premium entertainment company specializing in Bar & Bat Mitzvahs and private events. We have built strong brand recognition over 20+ years, so preserving the identity and recognizability of the logo is critical.
Goals:
• Modernize and refine the existing logo
• Create a cleaner, more premium, and more current look
• Improve scalability across web, social media, apparel, signage, vehicles, and print
• Deliver a clean, vector-ready logo
Requirements:
• This is a refresh, not a redesign
• Maintain the overall logo structure and brand recognition
• Keep the "xtreme" wordmark as the focal point
• Keep the red swoosh concept
• Avoid a motocross, gaming, esports, or extreme sports look
• Add a (R) Registered Trademark to design
Important:
The attached proposed logo is closer to the direction we want to go, but we believe it still needs refinement.
The ideal result should feel like the same Xtreme Event Group logo, professionally evolved for today, not a completely different brand.
Target Market(s)
40-48 Year Old Women planning a bar/bat mitzvah for their child.
Industry/Entity Type
High end DJ Entertainment
Logo Text
Xtreme Event Group (R)
Look and feel
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