• US$300

• 42 designs

• 12 designers

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Packaging Design Brief

Hidden Treasures Coffee is commissioning a complete packaging system for our 12‑roast specialty coffee collection. Each roast is inspired by a Christian ministry, and every package must follow a consistent storytelling structure across all formats: single‑serve pod lids, 12‑count and 24‑count pod boxes, 12 oz bags, and 2 lb bags.Packaging Formats Needed:• Single‑Serve Pod Lids: Circular design featuring roast name, roast type, ministry inspiration, and color theme.
• 12‑Count & 24‑Count Pod Boxes: Full panel design (front, back, sides, top) matching the roast’s identity and ministry story.
• 12 oz Bag: Vertical layout with strong shelf presence, roast color theme, ministry spotlight, and brand story.
• 2 lb Bag: Same design language as the 12 oz bag, scaled appropriately.
Required Panel Structure (applies to every roast):• Front Panel:• Roast Name
• Roast Type
• “Inspired By: [Ministry Name]”
• “Mission Driven | Fueling Global Impact”
• “Brew it. Share it. Fuel the Mission.”

• Side A — Roast Story:
A short, emotionally resonant description connecting the roast’s flavor profile or theme to the ministry’s impact.
• Side B — Ministry Spotlight:
Ministry name, mission summary, and a “Scan to Give” callout with website link.
• Back Panel:• Flavor Notes
• Origin
• Hidden Treasures Coffee Story (provided text stays consistent across all roasts)
• Statement of giving: “50% of net proceeds support our ministry partners + 10% of gross sales from each roast go directly to the ministry it represents.”

Brand Identity:
Hidden Treasures Coffee blends premium specialty coffee with faith‑driven purpose. Designs should feel clean, premium, unified, and visually distinct per roast through color, tone, and ministry theme.Deliverables:• Print‑ready files for all packaging formats
• Editable source files
• Cohesive color system across all 12 roasts
• Consistent layout structure across lids, boxes, and bags
Goal:
Create a unified, premium packaging system that elevates each roast’s identity, communicates its ministry partnership, and strengthens the mission‑driven heart of Hidden Treasures Coffee.

Target Market(s)

Churches

Industry/Entity Type

Churches, ministries, Christian’s

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• I’d like the design to look like the AI GENERATED image I had made of the packaging. It looks classy and clean.

Should not have

• Colorful palette, silly pictures, cartons, mascots

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Files

Download all files - 10.8 MB