5 Logo Variation. Full Alphabet A to Z and 1 to 9. Graphic Pattern
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This customer received 52 graphic designs from 10 designers. They chose this graphic design from Mantra™ as the winning design.
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Graphic Design Brief
I am looking for a graphic designer to expand my typographic logo ("LAVHO") into creative brand assets and to draw a custom vector alphabet based on its exact style. My brand identity relies purely on typography; I do not have a standalone symbol or icon.
Task 1: Graphic Logo Variations (5 versions)
I want to use my text logo as a strong graphic element (e.g., as a watermark, pattern, signature, or photo overlay). I need 5 "destructured" or "deformed" layouts of the word "LAVHO".
Ideas include: accentuating a "wavy" or "jumpy" effect, subtle overlapping of the letters, one letter further out (but still readable) or arranging them in different lines. The result must be highly creative yet remain elegant and harmonious.
>> See Example of a company called AFAA.
Task 2: Custom Vector Alphabet & Numbers
The original logo was based on the font Suomi Sans Medium, but the previous designer heavily modified the letters (especially the angles and parallel lines of the A and V) to achieve absolute geometric perfection.
Your mission is to draw the complete uppercase alphabet (A-Z) and numbers (0-9) as vector shapes, strictly respecting this exact geometric purity. Note: I only need the vector shapes; I will hire a separate typographer to generate the working font file later.
Task 3: The Pattern
A key part of your mission will be to design a recurring "signature graphic element" (which could be a subtle banner, a structural grid line, or a delicate pattern) in the same spirit of the logo. This element will be used to support and frame the pages. It must remain airy, elegant, and subtly echo the geometric lines of our logo.
I have attached a "texte pattern" but it's too far from the logo font and style of LAVHO.
Any questions, please ask.
Target Market(s)
Architects, interior designers, and visually demanding professionals. They appreciate minimalism, clean lines, and strict geometric precision.
Industry/Entity Type
Architecture & Design
Font styles to use
Other font styles liked:
- Keep same style as existing logo. Initially Suomi Sans Medium
Colors
Designer to choose only greyscale colors for use in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 3 to 4 distinct graphic layouts of the "LAVHO" logo. A complete vector alphabet (A-Z uppercase) and numbers (0-9). Absolute geometric consistency with the provided reference file. Source files (.AI or .EPS) and high-resolution .PNG files with transparent backgrounds.
Nice to have
- A few basic vector punctuation marks matching the style (e.g., . , - &). Simple visual mockups showing how the graphic logo variations could look on a photo or a document layout.
Should not have
- Do NOT create a new standalone symbol, mascot, or icon. We are exclusively manipulating the existing typography. Do NOT make the variations messy or chaotic. The brand is creative but must remain highly ordered and "épuré" (clean/minimalist).