Joinery re-brand and logo development
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This customer received 38 logo designs from 14 designers. They chose this logo design from Anthony as the winning design.
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Logo Design Brief
We are a joinery (i.e. cabinetmakers) who design, build and instal a range of cabinetry - mainly kitchens, bathroom vanities, laundry cupboards for new homes, but also for home renovations. We also do commercial joinery for office fit-outs and the like. We are aimed at the higher-end of the market and do many multi-million dollar homes and have won awards for our work and featured in the top home and building magazines.
We are based on the far north coast of New South Wales and service Northern NSW and Southern Queensland (Australia). We currently just use the wording "north coast cabinets" in lower case in a rounded type of font, with the line "multi-award winning joinery" underneath in a smaller, lighter font. We are looking for a distinctive logo to add to our brand - we would also like a new style for the wording to go with the logo - basically the total package.
We would like something bold that stands out. We are thinking of using charcoal, or maybe a lighter grey, as the main/background type colour with a bright yellow, and maybe white? as our signature colours. Happy to receive other suggestions but would like to include a bright, almost neon yellow at least.
We would like something modern, edgy, maybe design-focused.... We are pretty open to other ideas too though - looking forward to a diverse range of ideas to choose from from you guys!
The main purpose of the logo would be to gain instant recognition at fast speed for example say, on our truck driving past on the highway.
Target Market(s)
Women (35+) make up a large portion of the kitchen market, also designers, builders and project managers. Many of our clients are professional people
Industry/Entity Type
Building
Logo Text
north coast cabinets multi-award winning joinery
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.