Logo design for new high end men's underwear co." Scotch&Candy "

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Logo Design Brief

I need a clean edgy modern logo design done for my brand Scotch&Candy. This logo in which I want "Scotch&Candy" written out, as well as an "S&C" logo. The Logo will appear pretty big running across the front of the elastic on the men's briefs. This logo will be the entire brand and must embody the brand "Scotch&Candy" It must appear Edgy and high end yet cool and fresh to the younger generation. Similar to a lifestyle brand.

Info Icon
Updates

I have attached some images of logos I like and sort of the style I'm going for. Thank you
Added Sunday, March 09, 2014

Project Deadline Extended
Added Friday, March 14, 2014

Project Deadline Extended
Reason: Need to choose the right design.
Added Tuesday, March 25, 2014

Project Deadline Extended
Added Wednesday, March 26, 2014

Target Market(s)

Men ages 18-40 living in Western countries who like quality clothes and like to look cool.

Logo Text

Scotch&Candy


Logo styles of interest
Wordmark Logo

Word or name based logo (text only)

Lettermark Logo

Acronym or letter based logo (text only)


Colors

Colors selected by the customer to be used in the logo design:

ffffff
000000

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • It must be Scotch & Candy written out along with S&C logo as well
Nice to have
  • The logo must be 1. Written out Scotch&Candy and have an S&D logo as well. 2. use elements of the "O" in the image below with the breaks in it. 3. It must have elements that set it apart. 4. It must also be simple enough to look clean and stand alone. 5. It must be black and white. If you take a look at the images provided you will see that there are simple things for example the "crossed keys" in the Bloodbath logo that I like. The logo does not have to have this but I feel it may add to the logo.
Should not have
  • picture logo, should not be feminine

Files
Download all files - 0.4 MB
JPG
JPG
bb3 Sunday, 09 March 2014 08:28:53
Sunday, March 9, 2014
PNG
brand Sunday, 09 March 2014 08:29:11
Sunday, March 9, 2014
PNG
o Monday, 17 March 2014 08:34:02
Monday, March 17, 2014
PNG
mister Tuesday, 18 March 2014 08:29:45
Tuesday, March 18, 2014
Payments
1st place
US$300
Total
US$300

Project Deadline
01 Apr 2014 08:17:37 UTC
Language

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