• A$200

• 56 designs

• 30 designers

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Logo Design Brief

Unlock energy is a new site filled with tips, strategies and guides on how to self-motivate and self-empower. It's all about giving you the tools to help yourself.

I'm looking for a logo that illustrates this with the colours red and green.

Red should convey the unlocking - which could represent a padlock, open door, or key.

Green should convey the energy - whether this be a lightbulb, a tree, energy bolt, or fire.

I've included some logos I like the look of. I want it to be clean and simple, and be obvious with or without text.

Target Market(s)

The audience is young professionals aged 25-40 who are interested in learning more about self-development, they enjoy alternative communications like VICE, live a bit outside the norm, have no children and are their own person.

Logo Text

Unlock Energy

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo must feature "unlock" and "energy" theme and red and green, the effect we're looking for is binary

Nice to have

• If the tagline can include "Learn self-motivation" that would be good, but only if it fits.

Should not have

• I don't want to see too much gradient, it should be plain and bold colouring, like the last two letters of the latest Google logo.

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Files

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