ID Card Printer Trade Print Ad Campaign

Winner
Contest winning design

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This customer received 9 advertisement designs from 5 designers. They chose this advertisement design from JCR as the winning design.

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  • Closed - Design Selected

Advertisement Design Brief

We need a new print ad campaign for our B2B partners. Our previous designs were not attractive, we are looking for an ad that will make them take a second look at our new product line while not being basic enough and only showing a printer. We are leaders in our industry for ID Card Printers worldwide. We help companies produce instant issuance bank cards, school ID's, corporate badges, gift cards, etc. Our website for more detailed information specific to US market is us.evolis.com

I am attaching files of previous ad campaigns the company has had. Important to note that the company is a French corporation but we need to change the style a bit for the Americas market.

Final print size should be 8.5 x 11 but I would like this to be designed as a year-long campaign not as a one time ad. We will change the images and messaging to be appropriate to different niche markets that we have. i.e. Education, Banking, Government.

One idea that we have is to focus more on providing solutions to our partners. Making the purchase of an id card printer something that will help them provide a solution to their overall business plan.

Industry/Entity Type

Printer


Files
Download all files - 16.5 MB
JPG
Range Thursday, 13 March 2014 18:39:26
Thursday, March 13, 2014
PDF
JPG
Payments
1st place
US$360
Participation payments x 2
US$20
Total
US$400

Project Deadline
23 Mar 2014 18:55:05 UTC
Language