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Brand new and unique optometry company needs a logo design
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This customer received 155 logo designs from 37 designers. They chose this logo design from Nigel B as the winning design.
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A$340
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155 designs
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37 designers
Logo Design Brief
We need a logo design for a company called "Infinity Eye Care". Our optometrists will visit you in your business, care home, school or retirement village at your convenience. We provide comprehensive eye examinations using the latest technology and we supply complete spectacles to fulfil your needs. While we would like the logo to be fresh and vibrant, it also needs to be professional and crisp. We are open to a multicoloured logo or any other bright colours. We'd like to see designs with the infinity symbol or abstract eye if possible. You'll know what works best. We'd love you to come up with a clever but simple design. We are open to suggestions.
"Infinity Eye Care - We come to you." No wheels please! The final design should communicate professional care and quality.
Updates
Dear Designers,
Added Saturday, March 15, 2014
Project Deadline Extended
Added Monday, March 17, 2014
Hello Designers,
Added Monday, March 17, 2014
Project Deadline Extended
Reason: Hi Designers,
We've extended our deadline as we still haven't received a design we can work with. There are only a couple that have made the short list but most of the submission have been way off. Many designers have not read the brief and are submitting designs with incorrect wording or have missed something out. Others have submitted a design which has not addressed the brief in other ways. We'd love to receive some more submissions. We will make a decision by the end of the week.
Many thanks!
Added Sunday, March 23, 2014
Hi Designers,
Added Tuesday, April 01, 2014
Target Market(s)
Adults aged 30+ in a corporate or community environment.
Industry/Entity Type
School
Logo Text
Infinity Eye Care (underneath or on the side) We come to you
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Infinity symbol or an abstract eye could be used
Colours of the spectrum superimposed (overlapping) so other colours formed or graduated from one colour to the next. This is just a suggestion. We would rather be led by you as you are the expert.
Should not have
- Lifelike eye or wheels, plain, flat colours, logos that remind you of other optometry/optical logos. We don't want a logo that looks like every other optometry logo!!