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Digital Asset Exchange (front page)
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This customer received 94 web designs from 22 designers. They chose this web design from jeckx2 as the winning design.
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Web Design Brief
We need a design of a front page for our Digital Asset Exchange website (dax.co.uk). Our company is based in the United Kingdom and offers investors from all over the world an opportunity to invest into bitcoin and litecoin.
We have been developing this cutting edge technology for past 2 years based on our in depth knowledge on conventional stock and currency trading technology and methodology. We have run many test against penetration, security and stability and now are ready to deploy.
Recent news about vulnerability of such platforms leave a great deal of unease from retail investors about investing into cryptocurrency. We are set to challenge this attitude. Our background is payments in particular regulated environment in the UK. We are keen to apply our wealth of experience to provide secure and reliable trading platform and advance cryptocurrency as means of legal tender.
The front page should be based on the feel and look of our current technology dax.co.uk. Some of you have already been involved in logo design for our company, please see the attached mockups. The page should have this minimalist design, very clean and light.
Seek inspiration form www.bitstamp.net, www.bitfinex.com, vip.btcchina.com and other bitcoin exchanges.
We look forward to receiving your ideas.
You can also refer to our social pages:
https://www.facebook.com/dax.co.uk
https://twitter.com/dax_uk
We would like you to focus your efforts at designing the page in such a way so that it is very easy for visitor be open an account with the exchange. We must focus at informing the visitor about the bitcoin, how to my buy, how to sell, look at the general overview of the maker and CONVERTING him/her sing up. This is the most important!!
Regards,
Mike
Updates
Project Deadline Extended
Reason: Dear all,
We are very keen on getting this design done right the first time. The key success is conversion of visitors to subscribers and then to traders. It is absolutely essential make the registration process as streamlined as possible!
When we are calling them to act by "Change the world one bitcoin at a time" we should give them a opportunity to provide us with relevant account creation details: email, password, confirm password. Please visit paypal.co.uk for ideas.
Secondly, tell them what is a bitcoin, why a bitcoin is a good investment and how to invest.
Finally, it is important to inform visitors of "who we are", what sets us apart from other exchanges, tell them about our experience.
In our view graphs and live order books are important but they might turn some visitors away especially the ones that are not accustomed to online trading. Think of what would you like to see on the page if you wanted YOURSELF to invest. What would make you to create an account and use it? Think what will work, we are here to revolutionise how people do business.... any wild ideas put them to us.
OUR BUDGET JUST GONE UP!!!
Added Monday, March 31, 2014
Target Market(s)
A combination of professional and consumer bitcoin investors.
Industry/Entity Type
Environment
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- News section
