New Flyer Design Project
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This customer received 25 flyer designs from 10 designers. They chose this flyer design from yganess as the winning design.
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A4 size flyer design required by German cleaning chemicals Company for 4 retail products. This will be our only contact with the buyer as it will be attached to bills by retailers and distributed. It has to make them want to buy the products. The feel of the design has to be 'European' and high end while giving an impression of 'clean & fresh' products.
The products are promoted by a 128 year old German Company which supplies to the World's best dry cleaners, hotels, facilities like Frankfurt Airport, etc. So buyers are getting to use the same products used by the World's leading professionals.
Tag lines we could think of are:
1. Used by the World's best professionals .... now for your home
2. Cleaning Europe since 1885 ..... now for your home
3. Clean your home like a European professional
A separate tag line would be : 'Use less...Costs less' (This is to highlight the fact that our dosage is so low that our products are cheaper than Indian products despite their high quality)
The flyer would have the SEITZ logo somehere on the top right or left and a BIG EINS LOGO at a prominent place.
It would have pictures of the 4 SKU's
ODOSORB THE ODOUR KILLER
1. Does not mask … Destroys odours
2. Great for use on Car seats, Wardrobes, Carpets, toilets, socks & shoes and much more…
Maxx Spray - Fabric dirt, stain & grease remover
1. Highly active formula for use before washing
2. Safe for whites and colors*
3. Excellent for Cuff & collar dirt and First aid for stains.
EINS PURE - COMPLETE DETERGENT POWDER
1. Up to 10 times oxygen power to remove stains
2. Exceptional cleaning while preserving fabric life
3. Lower dosage than competing brands.
4. Used by professional dry cleaners
Updates
Images and brief updated....
Added Wednesday, March 26, 2014
Target Market(s)
High end, high income well traveled adults who handle household budgets
Industry/Entity Type
Retail
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- White background to highlight purity