• US$200

• 96 designs

• 26 designers

---

Logo Design Brief

"Blueprint Capital Management" is the company name.

We are seeking an original and creative logo for our new Financial company which will manage investments for our clients.

The logo should incorporate a visual symbol as well as the name of our company with "Blueprint" being displayed more prominently. Please use a modern looking font with at least some element of blue.

No other guidance can be provided, we're looking for an innovative idea/concept and can't wait to see what you create! Thanks.

UPDATE. This was a MSG sent to all designers on 6/26.

I'll be sending out specific feedback to all designers tomorrow AM. However in the meantime, I'll be updating our brief to further outline the direction we'd like to move in. We've seen many great designs. After viewing so many, we've decided that we'd like the icon to be abstract and not reflective of the B or P in Blueprint or any other letters. To be clear, The name of our company should still be used though. Icons that are symbolic and reflect ascending imagery have struck a chord with us thus far. We would like to see images based on that and/or other abstract ideas. Any other ideas would be greatly appreciated. We also greatly appreciate the time and effort everyone has put into helping us! Thanks

Target Market(s)

Firm will target high net worth individuals, family offices, and small institutions.

Industry/Entity Type

Financial

Logo Text

Blueprint Capital Management

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Should not have

• Please avoid playful and gimmicky concepts