Renewable energy specialist needs a logo design
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This customer received 112 logo designs from 22 designers. They chose this logo design from PinworksDesign as the winning design.
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Logo Design Brief
We require a logo design for a company rebrand. We are based in Tasmania, Australia and service all of the Australian mainland. The industries we service include: energy distributors, commercial and utility scale solar companies, consumers seeking energy savings initiatives or new solar/wind energy installations. The company offers: energy feasibility assessments, electrical and mechanical engineering designs and project management, commercial solar business development services, consumer awareness initiatives in energy affordability, project acquisition and development, specialist energy software development and sales.
I want to see clean and simple logo designs with preferably only single colour or monochrome colour use. The final design should communicate simplicity, the energy industry, engineering expertise and ability to deliver projects.
Also, the following companies:
- www.theenergydesk.co.uk
- www.clean-tech.com.au
- www.entura.com.au
offer similar products/services to my company. Thought it may give you some inspiration.
Also, maybe consider the acronym: "ted" or "TED".
Thanks
Updates
To all designers,
Firstly, thank you for all your submissions. There is a lot of progress being made.
The clear preferences so far have been for:
- simple and clean designs with clear fonts
- simple colour schemes (greyscale/single or two colour)
- clever integration of the companies themes/services
Also, the following companies:
- www.theenergydesk.co.uk
- www.clean-tech.com.au
- www.entura.com.au
offer similar products/services to my company. Thought it may give you some inspiration.
Thanks
Added Monday, April 28, 2014
May I also suggest:
- try different colours (not blue or dark green - maybe light green)
- try different case and fonts
- maybe integrated text into logo
- I would rather avoid the power adapter or lightning symbols, tends to give an impression of a smaller electrical contractor as opposed to a commercial services company.
Added Monday, April 28, 2014
Project Deadline Extended
Reason: Thank you to everyone who has submitted a design thus far. I have several that have been short listed.
I would like to open the scope of the project to allow for more submissions and as such I will be extending the deadline by another 5 days.
Thank you and keep submitting!
Added Wednesday, April 30, 2014
Target Market(s)
The following companies:
- www.theenergydesk.co.uk
- www.clean-tech.com.au
- www.entura.com.au
offer similar products/services to my company. Might offer some inspiration.
Industry/Entity Type
Mechanical Engineering
Logo Text
the energy desk
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Other font styles liked:
- Avenir Book
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1. The use of the words "the energy desk" or the acronym "ted" in either lowercase, uppercase, or title case.
2. Greyscale or one/two colour designs (maybe three maximum)
Nice to have
- 1. Clever integration of the companies services/products/goals