Sassy Funky Web Design Project

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This customer received 23 Wordpress designs from 4 designers. They chose this Wordpress design from pb as the winning design.

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Wordpress Design Brief

NOTE: PAYMENT IS GUARANTEED for this project :)

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I meant to share with you my mission for Nursing Impact:

To inspire nurses to take action that impacts change in their lives, their organizations, or even the world.

Values:
I – Integrity
M – Mentoring / Motivation
P – Passion for excellence
A – Accountability
C – Competence / knowledge/ achievement
T – Transformation – positive change

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This is a Membership site so will need to show 'Members Login' etc.

Please make sure you use SUPER HIGH QUALITY PHOTOGRAPHY / IMAGES :)

This is a WORDPRESS site for my client - here's some questions I asked her with her answers:


1. Why do you want a website (or have your current site redesigned)?

I want a website to generate income, and residual income, promote quality education material to professionals that is not the same on-line programs point and click to answer questions. I want an interactive way to make a impact in nursing hence NursingIMPACT.



2. What’s your business/organization all about?

My parent company is Medical Legal Concepts, LLC. I started it in 2001 and I provide consultative services to the legal and medical professionals. Mostly legal professionals; attorneys, and offer expert witness testimony. I also present full-day seminars regarding legal aspects of healthcare for nurses and hospital executive leaders. I am always promoting the professionalism in nursing where ever I can.



3. What sets your business apart from your competition?

What I will offer is instant access to quality and reliable clinical information and reliable business support for legal nurse consultants. I have not found another website that offers videos of clinical skills that nurses can watch over and over again without paying a lot of money for. Most of the information for nurses is through online learning read a packet, answer questions, and hopefully, maybe, they learned something. One of the reasons why my seminars are so well attended is they are interactive, and I use real examples to act out scenarios. I want nurses to be able to access short 7-10 minute video/podcasts that will show them how things are done and not just reading about it. Assessment skills will be performed on my family members in a clinic setting to create a realistic view. I want these to be somehow interactive if possible to reinforce the learning. Maybe you have some ideas on that.

For the legal nurse consultants. The programs are driving the “certification” outcome. When the nurses complete these programs, they have no experience and therefore are not able to recover their investment. I want to provide for them the same type of visual education support as the clinical nurses. These two audiences do not have to be mutually exclusive because they do tend to overlap in the real world.

I provide personal mentoring for novice legal nurse consultants in one week programs to support the application need in the LNC community. These weeks are valuable to the novice LNC trying to get started.



4. What problems does your business solve?

Application of concepts which is where I came up with Medical Legal Concepts. I also have a tag with NursingIMPACT I have used: Education, training, application. I put the theory into practice. I translate the pages to the living people.



5. Who are your prospective customers or visitors?

Customers:
Nurses, Advanced Practice Nurses, Legal Nurse Consultants, Attorneys for the clinical/medical information, Universities that offer nursing programs,
Nursing students (I really want to pursue this niche, perhaps a discount for enrolled students???)

Visitors:
Hospital Chief Nursing Officers, Attorneys, Long Term Care Administrators, Faculty of Nursing programs.



6. What do you NOT want on your website?

A flat appearing, boxy, traditional site. I want the nurses to be able to navigate through without much effort, remember many are technologically challenged….
NOooo cartoons… not too many stock photos, I would rather take real images if at all possible to keep the site “alive and real”.


What do you like?

CMN.tv: the listing of videos is going to be important in my site because I will be making clinical example videos and interview videos that can be viewed over and over again by the Platinum members. I plan to have a blog and many downloads available as well.

Elcircle.com: I like the layout but I do want more interaction with mine. I do like the are you a training leader? Department leader: emerging leader? Componenets because I am addressing Nurses, Nurse Leaders, Legal Nurse Consultants… this would be important to establish right up front. I particularly like the video enhanced special report the new prospect has access to. I will do this for my site. I think it is also cool that you can change the color of the landing page to your liking.

www.thestavergroup.com: I like a lot of things on this website but it is a bit difficult to navigate for even me. I like the short one minute capture of audio cds. I do plan to have CD material available. I do like the what you get with each level of membership under staverconnect tab. Some of the pages are not easy to read because the color is too dark and the font color is not contrasted enough. I like the tips in ten downloads on CD as well. I can see this working with mine as similar formatting with of course difference content.

www.paulawhite.org: I do like the section she has on photo gallery where I can post event that have taken place as I speak, and work one-on-one with nurses across the country. (not the fashion shoot ?).

www.2advanced.com: I love the rollover interaction, the eyes constantly moving to the movement across the site.
http://www.kauffman.org/KauffmanMultimedia.aspx?VideoId=1655302157001&type=M Fast trac video using sketchpad is a cool idea.

www.sugarsync.com - nice and clean


11. Please give us a list of websites that you DON’T Like and Why you Don’t like them.

www.pesi.com: landing page is way too crowded, too many colors, I don’t know where to go for what I would be looking for. Font is too small with large amounts of content.

www.legalnurse.com: this site is way too busy and difficult to navigate however I do like the page titled: Memorable CLNC cases. I would use a page like this for memorable Nursing Impact experiences that would encourage others and remember the great things nurses do.

www.nursinged.com: Do not like at all. Way to juvenile.



Colour Scheme:

The colors palette I like is…. I think you will get the general idea of the color scheme. I like the yellow on dark colors so it pops, make sense?

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4819A9
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F7D80E

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Updates

Payment is guaranteed for this project now! :)


Thank you

Added Thursday, July 19, 2012

Target Market(s)

Customers: Nurses, Advanced Practice Nurses, Legal Nurse Consultants, Attorneys for the clinical/medical information, Universities that offer nursing

To inspire nurses to take action that impacts change in their lives, their organizations, or even the world.

Values:
I – Integrity
M – Mentoring / Motivation
P – Passion for excellence
A – Accountability
C – Competence / knowledge/ achievement
T – Transformation – positive change

Industry/Entity Type

Healthcare


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • professional, clean, VERY HIGH QUALITY IMAGES/ PHOTOGRAPHY e.g. iStockPhoto
Nice to have
  • Shane:
    I have shown the design template to several people to get their first impression. I was shocked. They thought of the Pittsburg Steelers! The football team. Ouch. I don’t want that. Crazy what others see.
    Can we please change the color scheme to incorporate the colors below with the same layout. The Layout is good, it is the color I need to work a bit more on. Sorry about this but I don’t want to be a Steelers fan.

    336699
    FFCC66
    FFFFFF
    003366

    Rachel

    New logo required: Nursing Impact - DO NOT USE MEDICAL
Should not have
  • childish graphics, or icons.
    Don't want to see unprofessional site with clumsy type or template type designs. We can include some photos.

Files
Download all files - 18.0 MB
ZIP
Files Thursday, 19 July 2012 06:12:37
Thursday, July 19, 2012
JPG
bugs Tuesday, 07 August 2012 03:56:02
Tuesday, August 7, 2012