Packaging Design Project

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by sziareka on Thursday, September 13, 2012

Greetings!

I uploaded a basic concept plan, which is still very early in the design.
A lot of information is missing, which I can not proceed without the information of the design
or some information is not clear to me:

What Is the name of the product?
Company name is what you want to appear on the packaging?
Have you any logos for this packaging?
How many different types and flavors of the product?
You thinking about one design or Product family in this project?

Could you gave me some feedback please on the designs I submitted?
I can make any changes and provide further options for you.
Thank you.

Best Regards
Réka


by Project Owner on Thursday, September 13, 2012

The product is called, "DAQ in the Box"

The drink line will include, "Rita in the Box", "Gria in the Box", and "Colada in the Box" so the look should carry through

There is no Logo, but the "in the Box" portion should be stylized in a way that will carry through the entire frozen drink product line with the only change being a different colored word to show which of the line is being purchased.

Here is a competitors product line which I like.
http://dailyscocktails.com/product/margarita-original-frozen-pouches

The name, Dailys, set off in the black box is good.  My product will be distributed by some unknown company, so we should have a spot for a brand, but the name should be Generic for now.


Comments on your design:
I want the stylized words, DAQ in the Box to take up a large percentage the package.  This is the branding that will sell the product, not the company that distributes the product

Your initial design reminds me of a raisin box, it should be more a representation of what the drink would look like in a Island Tiki bar, far away from reality rather then the Island itself

The coloring for the 4 packages will be:
  Daq:  pinkish Red with black seeds
  Rita:  Lime
  Pina:  Cream White
  Gria:  Dark Rose Red

The package should have a proper glass showing the product, and the garnish on the glass, strawberry, should look like a bartender just plopped it in, splashing the drink and now ready to enjoy.  Maybe even include an umbrella (if it works) ... everyone loves an umbrella drink, even if they are afraid to say so.
 
The package should say on the bottom, but above the 5% alcohol statement,
"Perfectly blended and Alcohol infused
Just Freeze and enjoy".  This should be easy to read and not lost in the clutter so people understand this product does not need additional alcohol to enjoy.


by sziareka on Thursday, September 13, 2012

Thank you for your answer, I will send you a new design, ASAP.
Best Regards:
Réka


by Berry Authentic on Friday, September 21, 2012

To whom it may concern

I have done a packaging design for Daq in the box.
But just the Daiquiri flavour, if you like the design I can roll it out to the different flavours if you want.
Please let me know if you have received my designs.

Kind regards
Kerry


by Project Owner on Friday, September 21, 2012

Please keep looking for any updates.  As people submit or ask questions I have been trying to share the info with all the designers.  However, this site is not that user friendly and I''m not certain everyone is getting the most recent info.  Any questions, please ask.


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