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This customer received 19 web designs from 4 designers. They chose this web design from pb as the winning design.

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Web Design Brief

We are Green Light Talent Inc. - a full service entertainment services agency that focuses primarily on securing contracts for musicians and entertainers aboard luxury cruise ships, however we are not limited exclusively to that area, as we are expanding into the areas of film and television.

We are looking for the perfect website and logo from the right designer!

We already own the domain www.greenlighttalent.com

The homepage only needs to be designed for this contest, unless you really want to go that extra mile!

Would like full HTML and CSS3 if applicable.

Logo needs to be designed as well.

We have two primary colors that we want to use - Lime green and grey (or charcoal, slate, graphite etc.)

The pages should be mostly slate colored background, slightly peppered with green accents, tastefully incorporated.

The key target audience of the website will be artists and musicians seeking representation, but also entertainment executives sourcing our talent. We are focused on a refined, legitimate, clever image.

Some ideas for pages we have:
Home Page
About Us
Life At Sea
Apply Now
Contact Us
FAQ
Members Only Section

Some ideas for inspiration can be found at:
www.icontalent.com
www.landaumusic.com
www.oceanbound.com
www.proship.com
www.sumanent.com


The logo needs to be designed as well.

The logo should be simple, and communicate creativity, legitimacy, and current trends. Just a simple word logo. "Green Light Talent", again with a refined, professional look and feel, with elements of creativity and cleverness incorporated.

We plan to expand into the areas of film and television - so this can be considered in the final design, which is why we have chosen the name Green Light to begin with.

The term Green Light in the context of the film industry means to formally approve a project's production finance, thereby allowing the project to move forward from the development phase to pre-production and principal photography.

Therefore, we want our image to be 'forward thinking and feeling'.

The website should be SEO optimized and include the following keywords:

cruise ship music gigs musicians jobs

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Updates

I just want the logo and the home page. Once I select a winner, a much larger fee will be negotiated with the designer for all marketing materials. This contract is worth thousands of dollars. 


Added Sunday, September 30, 2012

Target Market(s)

Musicians, entertainment executives/buyers

Industry/Entity Type

Entertainment


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Simple, easy to navigate design. An example of a website far too complicated:
    www.monestudios.com

    An example of a nice, clean website we like:
    www.icontalent.com
    www.sumanent.com
    www.proship.com
Nice to have
  • A members only section where talent can log in to see their recruitment info.

    A page for talent buyers.

    A clean, enticing home page, leaving you curious to explore.

Should not have
  • A busy, difficult to navigate interface.

    Cheesy looking clip art.