Australian wine project aimed at the Asian market

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Contest winning design

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This customer received 15 packaging designs from 9 designers. They chose this packaging design from Danilo as the winning design.

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  • Closed - Design Selected

Packaging Design Brief

We are looking for a wine label that is attractive to the Asian market specifically mainland China. There should be space left for varietal and alcohol by % info. The products will be red and sparkling red the label should reflect the country of origin but must be elegant.

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Updates

Project Deadline Extended
Reason: The first brief was a bit vague.
Added Monday, July 21, 2014

Target Market(s)

Adults based in China with a leaning towards traditional design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • I would love to see a pen and ink style of design incorporating a traditional Australian homestead. It would be great to see a Kangaroo if possible encroaching on the land.

Files
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images Monday, 21 July 2014 05:05:30
Monday, July 21, 2014
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