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Logo for new brewing company
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This customer received 42 illustration designs from 12 designers. They chose this illustration design from Brando ST as the winning design.
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A$250
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42 designs
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12 designers
Illustration Design Brief
The Snowy River Distillery is a new business brand. The company are looking to develop a range of products under a master brand.
The successful designer/illustrator will need to develop the approved design and adapt the final logo to be usable as a single colour or reversed out of a darker background as well as being editable into full colour as required.
The logo should work as a stand alone brand as well as compliment a spirit bottle label.
It could/should be able to reversed out of a colour or a shape.
I have added a couple of examples of nicely drawn type as an indication of what I am looking for.
If it is not clear then please ask me questions.
Updates
Hi All.
I am sorry to say that the brief has changed on this job,
The concern is that the brand say's 'River' and not 'Snowy River'.
In light of this I have increased the budget on this job to $250 and I would like to amend the brief as follows...
The Snowy River Distillery is a new brand for an existing brewery.
We intend to launch a range of spirits and liquors but before we develop any labeling solutions for individual products we need to create the master brand.
The logo will need to incorporate the words 'Snowy River Distillery' and can use imagery and iconography of the Australian Snowy Mountains and of rivers.
The words 'Snowy River' should have equal weighting and the word 'Distillery' should be less prominent.
The Distillery is a boutique operation so designs should evoke the 'craft' nature of the business but maintain a slick and stylish look and feel.
Attached are a couple of examples for inspiration but we would like to see examples of what you designers think is appropriate.
There is a high possibility that the winning designer will be involved in future labeling projects.
We look forward to seeing your submissions.
s
Added Thursday, September 27, 2012
Project Deadline Extended
Reason: We have extended the deadline due to the brief changing and the budget being increased.
Added Thursday, September 27, 2012
Project Deadline Extended
Reason: We have extended the deadline to allow our client time to make a final decision.
We are not looking for any further submissions at this stage.
We would like to thanks all designers for taking part in this project.
Regards
s
Added Thursday, October 04, 2012
A winner has been selected but I would like to take this opportunity to thank all designers for contributing to this project.
There were some amazing designs and it was a tough decision between three strong propositions on the final shortlist.
Commiserations to those of you that didn't win and I wish you all the best in the future.
Cheers
s
Added Thursday, October 04, 2012
Target Market(s)
Consumers of alcohol aged between 25 and 50. Probably a slight biase towards males.
Industry/Entity Type
Business
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
