Artists of Health
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This customer received 22 book cover designs from 6 designers. They chose this book cover design from foo as the winning design.
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Book Cover Design Brief
A book cover has already been designed, however I am looking at improving on this. The font seems a bit heavy, there is a soft and whimsical aspect to the image that is not being translated. Additionally I would like to take the green out of the title text.
The project is on hold for this cover to be completed, so we need a really quick turn around time.
The subject matter of the book is a series of photographs and conversations with some of the greatest pioneers of natural health and alternative medicine in the UK.
I have included the image to be used, which is more vibrant than the original image. Additionally I have also included a sample of the previous cover. The title, wording and strap-line needs to remain the same.
Target Market(s)
The target market of this book is predominantly female, 30 - 55 market, affluent, interested in their health and looking after themselves.
Industry/Entity Type
Alternative Medicine
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The vibrant graphic instead of the more muted one which is currently on the cover.
Manipulation may be needed to complete the top of the head of the image.
An off white or light cream background to add some warmth.
I have provided a colour scheme below that I would like to incorporate into the title.
Additionally I would like to use a font similar to the brand architect logo below
Final Artists of can be in black, however I would like 'health' to have a similar make up as the 'Architect' in Brand Architect.
Should not have
- Green in either the title or the background