• €185

• 43 designs

• 11 designers

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Icon Design Brief

We are an online & mobile payments service provider. Our customers are ecommerce businesses (B2B) located around the world. Customers can be small businesses or corporate.

Our core competencies are grouped into 6 categories:
- Online payments: we offer personalised payment pages and the possibility to accept over 80 payment methods around the world. We accept payments for internet, mail or phone transactions.
- Mobile payments: include payment pages for mobile websites, in-app payments, mobile wallets
- Fraud prevention solutions: our solutions help merchants to detect fraudulent transactions
- Collecting services: allow merchants to offer multiple payment methods in one single contract so that merchants can sell abroad easily and avoid the administrative hassle of opening various bank accounts
- Back-Office capabilities: this refers to our secure, flexible and easy-to-use platform. The Back-Office allows to manage your account, your payments, accept or deny transactions, parametrise, etc...
- Shopping carts plug-ins. Our platform can easily be integrated with most popular shopping cart softwares, as Magento, ePages, prestashop, Oxid, Demandware, ...

We require a set of icons that represent each category. The icons will be used in our commercial documentation as well as on our website (www.ogone.com) and sales presentations.
We will need vectorised icons (.ai, .eps).

Target Market(s)

4 target audiences: (1) B2B ecommerce businesses (2) web agencies (3) financial institutions (4) investors. Global / international reach.

Industry/Entity Type

Internet

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - The 6 icons should directly indicate what we're talking about and be recognisable by people who know nothing about the business
  - 1 icon per category
  - Icons should have a simple but appealing design
  - Icons should have a modern feel
  - Use rounded shapes or rounded corners to respect corporate look'n feel (our logo has rounded edges, our corporate coloured tree has dots/balls)
  - Use corporate colours (see attached)
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Nice to have

• Few ideas:
  - Online payments: computer & card ?
  - Mobile payments: mobile phone/tablet ?
  - Fraud prevention solutions: a shield ? safety net ?
  - Collecting services: a set of coins ($,€, £) ?
  - Back-Office capabilities: this refers to our secure, flexible and easy-to-use platform. A computer ?
  
  Concerning colours, here are some alternatives:
  - all in blue
  - all in grey
  - one separate colour for each icon
  - several colours for each icon

Should not have

• - Not fancy
  - Not old-fashioned
  - Not "busy", not complicated, not detailed
  - Avoid currency signs

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