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HCFP Logo design
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This customer received 170 logo designs from 80 designers. They chose this logo design from Zbr as the winning design.
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US$470
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170 designs
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80 designers
Logo Design Brief
New firm that creates and invests in companies using innovation strategies for capital formation.
Updates
I just posted rest of brief. Sorry for not including details last night. THanks.
Added Friday, July 18, 2014
I reviewed designs to date with my partners and wanted to add additional guidance. We would like the text of HCFP to be simple and have the graphic be some abstract rendition of the four letters HCFP. Thanks!
Added Wednesday, July 23, 2014
Project Deadline Extended
Reason: I am extending this project. We did not identify a design that fit the bill prior to a series of vacations by my partners. Everyone is back at work now so we can have a consensus.
Added Wednesday, September 03, 2014
Project Deadline Extended
Added Wednesday, September 03, 2014
Dear All,
Sorry this committed project has dragged on past the deadline. We did not see a workable design and then multiple partners were away in August so we did not have quorum to decide.
Please re-review the brief but our strong preference is for simple, crisp professional designs. We are very interested in logos that integrate the HCFP letter in some clever/elegant way.
Thanks again.
Added Wednesday, September 03, 2014
Target Market(s)
Investors, other financial firms, portfolio companies
Logo Text
HCFP
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Probably favor sans serif over serif but don't want to exclude serif.
Should not have
- Specific references to money, dollar signs, etc.