Packaging Design Project

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Packaging Design Brief

We are designing a "Beauty Box" for Green, Eco-conscious women 20-60 that contain natural cosmetics & skin care products.
This box is 9 1/4" x 6 1/4 5/8" x 2". Please see attached picture.
We are envisioning a light grey overall exterior color (natural look) but with a pops of color to convey that this is beauty and cosmetics.

The name of the box is "True Beauty Box". The Theme/Slogan is "True Beauty Is..." which we'd like to see along the top edge of the box. The website would be www.TrueBeautyBox.com which needs to also appear prominently on the box (maybe sides?), as well as a QR Code.

A Logo concept for True Beauty Box is also needed to be displayed on the box.

A small sticker needs to be designed to close and secure the lid of the box. On the underside, a stylish "about us" section would be a nice to have.

A rafia or other natural looking ribbon around the exterior of the box is possible to enhance the presentation and natural look of the box.

The box will be shipped INSIDE a postal envelope.

Info Icon
Updates

Hey guys the die size has changed it is 9X6X2... just a little bigger and more of a rectangle.
Added Friday, November 02, 2012

Everyone - please note that the box dimension is 9 1/4" x 6 1/4 5/8" x 2".

The box will open along the long edge...
Die line will be provided shortly.
Thx

Added Sunday, November 04, 2012

Make sure to check out the new dimensions!
Added Monday, November 05, 2012

Target Market(s)

Natural / Organic Lifestyle Women, Age 25-40, educated, higher income, healthy, possibly moms

Industry/Entity Type

Cosmetics


Look and feel

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Economical
Upmarket

Requirements
Must have
  • 1. Design of overal box - all sides
    2. Color choices - please look at style guide. Box must convey NATURAL/ORGANIC and BEAUTY
    3. Logo designs must be included
    4. Closing Sticker design must be included - standard die sizes would be preferred
    5. concept to be Playful & CHIC
Should not have
  • Must look High Fashion BUT Organic - do not submit a Polished/Shiny/Mass Market Cosmetic look...

Files
Download all files - 1.7 MB
JPG
PDF
Payments
1st place
US$420
2nd place
US$100
Participation payments x 2
US$20
Total
US$560

Project Deadline
04 Nov 2012 23:06:37 UTC
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