New Real Estate Brokerage

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This customer received 105 logo designs from 34 designers. They chose this logo design from garrad as the winning design.
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Logo Design Brief
Create an eye catching, progressive and chic logo for all marketing.
Company name: Atlas Premier Realty
Think about what the two meanings of "Atlas" are:
http://en.wikipedia.org/wiki/Atlas_(mythology)
http://en.wikipedia.org/wiki/Atlas
We are going to be a mid to high end real estate brokerage focusing on client/customer satisfaction. We will be a full service real estate brokerage working with buyers and sellers of both residential and commercial property. We are also focusing on a more "conceirge" approach in which we include an array of services that traditional brokerages either skip or charge the client for (Staging, photography, inspections, warranty ect)
I am leaving all artistic freedoms up to you. The ONLY color combo I will try to avoid will be a dark blue/green with black. This is my current brokerages color scheme. I want to keep it classy, tasteful and unique. I want people to WANT my sign in their yard.
Here are some links to teams/companies that I like their designs:
http://redcedarhomesales.com/
http://www.northropteam.com/
http://www.fivedoors.com/
http://www.coresalesgroup.com/
http://excelrealestateexperts.com/
http://www.hawaiilife.com/
http://www.robertpaul.com/
http://www.reliantrealty.com/
Updates
I really like your use of the globe theme thus far. It is an unexpected, but great addition to the "atlas" branding.
Added Tuesday, July 29, 2014
Think about the two meanings of the word "Atlas":
http://en.wikipedia.org/wiki/Atlas_(mythology)
http://en.wikipedia.org/wiki/Atlas
Added Wednesday, July 30, 2014
Target Market(s)
Mid-upper middle class, affluent, educated, professional. Age 25-60.
Industry/Entity Type
Progressive
Logo Text
Atlas Premier Realty
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- Color scheme to avoid: RED & BLACK