Packaging Design Project

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This customer received 26 packaging designs from 3 designers. They chose this packaging design from Sbss as the winning design.

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Packaging Design Brief

To design a universal giftbox(retail packaging) for our binoculars/optical product range. Our binoculars are in good quality and yet in affordable prices. We would like this range to be professional looking consumer products.
I have uploaded a dieline of one of the landscape boxes. We would like to see how the design looks portrait/larger boxes as well.


Specification sample: (as in file 2)

#369L (Panaview 8X18)
Magnification: 8X
Objective: 18mm
Field Angle: 4.5°
Features: Fast Center Focusing System
Diopter and PD adjustment


#358 (Panaview 7X18)
Magnification: 7X
Objective: 18mm
Field Angle: 4.5°
Features: Fast Center Focusing System
Diopter and PD adjustment

Info Icon
Updates

Brief updated.

Dieline of one of the boxes also added.


Added Monday, November 12, 2012

Changed to a gauranteed project.
Added Wednesday, November 21, 2012

Project Deadline Extended
Added Sunday, November 25, 2012

Project Deadline Extended
Added Friday, November 30, 2012

Project Deadline Extended
Added Tuesday, December 04, 2012

Target Market(s)

Sports/Theater/Nature

Industry/Entity Type

Landscape


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • To include our Panaview logo.
    Include the specification of the binoculars.
Nice to have
  • Simple design, easy to read
Should not have
  • Should not have cartoon

Files
Download all files - 4.6 MB
PSD
PSD
AI
3820000 Monday, 12 November 2012 10:22:54
Monday, November 12, 2012