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The Data Group - PSD Design Only
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This customer received 99 Wordpress designs from 11 designers. They chose this Wordpress design from harmi_199 as the winning design.
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A$2125
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99 designs
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11 designers
Wordpress Design Brief
We have 'joined together' 6 micro-sites with a common theme. Looking to upgrade the design of a total of 26 pages on the abovementioned sites, whilst maintaining a common look and feel.
Goal is to improve customer experience and conversion rate, whilst maintaining Google rankings. New design to be responsive to different devices and SEO optimised
We prefer simple designs with the cleaness of Apple.com, however with more descriptive text. Target audience are business managers and owners, so site should convey professional capability, with a hint of playfulness. After all data can be fun? No?
See attached doc for further details.
Update: 19/8/2014. Following further consideration, the HTML coding no longer required. Once design is finalised, we require a PSD file for each page showing the full page layout, including all images and icons. We will extract the relevant bits from the PSD and do the coding and css inhouse.
Updates
Hi All
The Data Group - PSD Design Only. HTML no longer required
Following further consideration, the HTML / Css coding aspect of the project NO longer required.
Once design is finalised, we require a PSD file from you for each of the 26 web pages, showing the page layout and including all images and icons. If one page layout is the same as another, then we request that you just supply images and icons for that page in a PSD file. We will then extract the relevant bits from the PSD and we will do the coding and css inhouse.
Our main aim is to get an awesome, blow-your-sox-off design that compels users to convert.
Many thanks in anticipation
James.
Added Tuesday, August 19, 2014
Project Deadline Extended
Reason: Changed deliverables from PSD, HTML and Coding t o PSD only. Hopefully this change will allow previous designers who were not interested to reconsider.
Many thanks
James
Added Tuesday, August 19, 2014
Target Market(s)
Target market is business & IT managers within Australian organisations who are having problems with their data. Site must convey the impression that we are:
1) Very capable
2) Professional in our dealings
3) Reliable & trustworthy
4) Just a little bit quirky
Aprox. 60% of users are female, 40% male. Typically in the 30 to 55 year old bracket.
Number 1 requirements is that we don't embarrass our clients in any way.
2nd is that we do a good high quality job, delivering a good result.
We are not the cheapest nor the most expensive data shop around. We offer good value-for-money solutions. We are also reliable, friendly and available
Industry/Entity Type
Business
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Simple yet information dense design. The "who we are" and "what we do" to be immediately visible above the fold. Images to be high quality. Good usability.
Simple navigation structure. Easy for users to find the info that they want.
In summary a simple, but good looking site, that compels users to contact us
Should not have
- No flash, fancy automation, rotating images, pop-ups etc.