Logo Design for a Tutoring Company - Ad Astra

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This customer received 106 logo designs from 47 designers. They chose this logo design from sherman as the winning design.
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We need a logo design for a tutoring company called "Ad Astra Tutoring Company." We are based in West Los Angeles and operating in Southern California. Ad Astra comes from the Latin phrase "Ad Astra per Aspera", through hardship to the stars. Ad Astra translated in English means To the Stars. We are a high-end tutoring company for parents and students who want the best in-home tutoring service for a reasonable price. Our business is geared toward parents and students who place a high importance on education. While they usually come from an affluent background, our reasonable pricing also allows others to enjoy our excellent services. Services we offer are academic tutoring (K-College), test prep, and college admissions counseling.
We would like a design that is contemporary, sophisticated, and simple. We want our logo to connote an ivy league university feeling. The final design should communicate excellence, personability, and reliability. Color schemes that we like so far are blue and white with highlights of yellow/gold, and maroon, gray, white, and gold. All colors are not necessary, but we like those two color schemes.
Updates
Hello all,
Many designs we've received have been fantastic. It's also given us a better idea of what we'd like in our logo. We like designs which featured a logo or crest. We'd like it to look prestigious. And we'd like it to include star(s) in one way or another.
Added Monday, September 08, 2014
Target Market(s)
Parents and students who place high importance about education and come from more affluent backgrounds.
Industry/Entity Type
University
Logo Text
Ad Astra Tutoring Co.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.