Guillory&Camp Logo-startup company
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This customer received 116 logo designs from 30 designers. They chose this logo design from JACQUI as the winning design.
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Logo Design Brief
1.new logo for a start up company located in Dallas, TX
2.company will produce bath and body products and candles for men and women. we will also produce a mens shaving line.
3.target market would be 21-50.
4.items to be sold in specialty boutiques/specialty retailers, high end hotel gift shops and direct sells through a web page.
5.our customer will be accustomed to high end products
6.this logo should work on products,stationary, packaging etc.
7.the words Guillory & Camp and the logo should appeal to men and women
8.we would like to consider a crest as the logo with features including a bull,a horse,a tiger and a stag. we are not committed to this idea so feel free to surprise us.
9.this logo should be new, hip, cool, sophisticated, edgy and sexy. a new twist on an old design-the crest!
10.we currently have a product line you can view at www.nivenmorgan.com. we do not want to duplicate this look.
11.the name Guillory & Camp comes from the middle names of my twin nephews who will be the face of the product. they are both male and 23 yrs of age. they both will be promoting the product and are both very outgoing and very stylish. they both have southern roots being from Louisiana.
12. we would like our logo and company name to have the feel of the following retailer.
http://www.urbanflowergrangehall.com/#a=0&at=0&mi=1&pt=0&pi=1&s=0&p=-1
13. please do not hesitate to email niven@nivenmorgan.com with any questions.
Updates
i have just increased our guaranteed budget by $100.
i know with all the talent out there this is going to be a great project and a great new high end logo people will always remember.
customers that have been purchasing my product for the past few years have really become very loyal and know our brand the minute they see our logo. please check out www.nivenmorgan.com and see the NM logo.
i am looking for a new look and i want something that is very artistic. my nephews that the line is named after are also the face of the brand. they are very young, very good looking and i want this reflected in the image of our logo.
i have never worked through an on line service before and normally i work face to face so please excuse me if i am not giving enough information. i will be happy to do whatever i can to help relay my message.
we are a high end brand and i want a high end logo.
thank you all for your designs and i look forward to seeing what each of you have to offer.
niven morgan
Added Thursday, February 03, 2011
we have 6 hours left on our design deadline. i must say thank you to everyone. i have received some great designs and the decision will be a tough one.
Added Monday, February 07, 2011
Project Deadline Extended
Reason: i would like to extend my deadline b/c i am out of town and would like for all of my staff to view the images and also b/c i have added a 2nd and 3rd place winner.
Added Monday, February 07, 2011
i would like for everyone to know that i have extended this logo project by two days. i have also added a 2nd and 3rd place winner.
Added Monday, February 07, 2011
Target Market(s)
young students with name brand recognition to adults in their 50's loyal to their brands.
not afraid to spend money on nice products for themselves or for gifts.
very concerned with packaging and presentation.
Industry/Entity Type
Hotel
Logo Text
Guillory&Camp
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- great fonts, creativity and a wow factor. i am always amazed by creative people and their talent and i really want that to show here. i am an easy client that loves to allow people to use their gifts.
Nice to have
- the logo should be able to stand alone or with the words. modern but with a pretty feel so we dont lose the customer that likes traditional pretty things.
Should not have
- too much color and should not be to stock looking.