• €240

• 31 designs

• 8 designers

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Label Design Brief

VIVA FOOD (see attached logo) is a company focussed on selling FMCP in (West-)Africa. We sell a wide range of foodstuffs. We are going to design a complete set of labels for various items. The first label we are going to create is for our VIVAmayonnaise. After that we will post projects for margarine, canned meats, tomato paste, pasta, evaporated milk, condensed milk. The main goal is to create a complete line, people have to recognize that the products - although different foodstuffs - are 1 family. We believe that the biggest promotion lies in the presentation of the products. We need something original, well thought of colours, something bright and something based on a new style AND a concept that can be used as a basis for the whole range. Do not make a design with an egg, some oil and vinegar for the mayonnaise: that has been done a million times. This will not say that we need a design withoiut images but we need something original/ We need the Viva Food logo (see attached source file) on our label of mayonnaise and for each and every products we want to state in which country the product is produced (together with the flag of that country if that will fit). The mayonnaise is produced in The Netherlands. The labels should be multi language: ENGLISH, FRENCH and PORTUGUESE. We have attached an existing logo produced at the same factory. We need to use the same ingredients declaration, A statement of Produced for and distributed by: info@vivafood.com and www.vivafood.com, the poids net declaration (in 3 languages, same as example) and a place for the barcode.
Please do not immitate the example, just use it for the dimensions and to have the text needed on the label. We need to produce this label in a 250 ml, 500 ml glas, 500 ml pet, 1000 ml and 5 L packing. We will base the designs on the 1000 ml but once the design is approved we need to adjust it for the various sizes as part of the project. Surprise us..

Target Market(s)

Africa

Industry/Entity Type

It Company

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• PLEASE NOTE CAREFULLY THAT WE NEED A DESIGN FOR VIVA AND NOT FOR ARMANTI AS SOME DESIGNERS HAVE SUBMITTED !!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!

Nice to have

• Visuals, not only colors

Should not have

• imitation of the Armanti design

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Files

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