Innovative Landscaping Product needs a Logo Design

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This customer received 86 logo designs from 13 designers. They chose this logo design from R I D as the winning design.

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Logo Design Brief

We need a logo designed for a product we are distributing called Stonelock. It is a plastic honeycomb mat with a permeable, weed resistant geotextile base. It invisibly locks stones and pebbles in place, preventing stone movement and ruts.

Our brief requires the logo must:


· Visually represent the hexagonal, honeycomb shape of the product. Perhaps by using the shape as the O’s in Stonelock.

· Use earthy, natural colours and tones

· Utilise a sense of organic design, but remain strong and highly professional


A big aspect of Stonelock is ‘feeling’ the difference between stones locked in and stones loose. It would be fantastic if the logo could incorporate this idea of something tactile and sensory.

The logo may use the tagline ‘feel the difference’ under the logo. This is not necessary but must be considered in the design.

Please see our website: http://www.urbanpaving.co.nz/landscape-supplies/stonelock-paving/ and our competitor: http://www.naturalpaving.co.nz/

Industry/Entity Type

Plastic

Logo Text

Stonelock


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Serious
Traditional
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Personable
Professional
Feminine
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Colorful
Conservative
Economical
Upmarket

Files
Payments
1st place
NZ$190
Total
NZ$190

Project Deadline
24 Oct 2014 02:45:37 UTC
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