Dutch Fishing Tackle Webshop redesign
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This customer received 11 web designs from 9 designers. They chose this web design from SJ as the winning design.
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Web Design Brief
We are looking to have our website http://www.koopmanhengelsport.nl/
completely redesigned. (Feel free to use Google translate to get most of the translation done for you, we can fix words obviously)
It's a website which acts as a webshop and an information portal for the physical shop located in The Netherlands as you can see.
We are after a cleaner design, ideally on a white background. It ABSOLUTELY NEEDS to be supplied in Photoshop PSD (Please ensure CS4 compatibility). Illustrator is no use to us. Please provide a neatly layered/grouped PSD without too many custom fonts where possible.
To give you some ideas; this is one of the most popular fishing tackle webshops in Holland:
http://www.vlemmix.nl/
We obviously don't want to be a copy cat but something along those lines and inspired by our own shop/site would be great.
Home Page Requirements are:
* White background / professional feel
* Similar top main links to the different areas of the site (these will mostly be kept the same)
* Space for photos of the shop (exterior / interior). We are interested in using the Nivo Slider for this: http://nivo.dev7studios.com/
* A new double accordion menu down the left hand side for products see http://www.i-marco.nl/weblog/jquery-accordion-menu/ for example, different colours please.
(don't worry about the naming of the items)
* Main product categories and/or advertised products on the homepage in the inner section.
* Latest News article extract
* Weather would be great if we can keep it (as you can see it as set sized image supplied by http://www.knmi.nl, the Dutch weather company, so it will have to look the same as on the site now. (http://tinyurl.com/648wmem)
* Area to show our latest tweets (see the twitter account)
* Registration button
* Login area
* Shopping Cart
* Area to show logos of suppliers
* Area which shows our shop address + photo of exterior, perhaps a little introduction text.
* Quick Sign up to newsletter
* Possibly Language controls between Dutch and English
* Banner to advertise free delivery above €100. We should be able to switch this off, so shouldn't be part of the background design really
* Page width to be designed at 950px
* Footer Links and copyright as on the site now.
* Facebook / Twitter / RSS links (ideally neatly grouped together)
* The payment merchant the site uses is http://www.ideal.nl so you can use logos from there (http://www.ideal.nl/acceptant/?s=banner&lang=eng-GB)
Our Own Logo (which we want to keep re-using) can be downloaded from here in EPS format:
http://www.koopmanhengelsport.nl/logos/logo_black.eps
http://www.koopmanhengelsport.nl/logos/logo_white.eps
Feel free to use existing imagery/products from the site and the photos of the catches.
A good design of the homepage should get us underway to recode the site.
Good luck.
Updates
This project is now guaranteed.
Added Friday, March 18, 2011
Target Market(s)
Mostly men aged 15-60
Industry/Entity Type
Shop
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- New style product links with accordion menu system.
Same top web page links
Same footer web page links
Nice to have
- Moving Twitter updates at the side perhaps.