PoweringRestaurants.com Logo Redesign

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Logo Design Brief

Vine To Wine website & logo is established & a files 4,5&6 show the logo I am very happy with.
Powering Restaurants I would like re-designed to be something I can happily brand the company with. The two examples are
- PR kinife & fork & powering restaurants,
- the girl holding a tray with social media logos. The company
- designs Facebook Tabs & Apps for restaurants,
-Facebook advertising & most importantly
- mobile ordering, payment and reservations for restaurants, coffee shops, cafes,
- also Text (SMS) marketing to a customer base who have Opted-In to an Email & Text Marketing system - which we also sell.
The concept is that Attraction Marketing is todays digital technique that if properly done will Attract a customer base that are willing & involved participants with the restaurant owner. Asking, measuring & testing what customers want & then providing promotions, competitions & challenges, style, food & drink choices in response to feedback as to what works for them. Mobile readability, ease of use, location based finding, calling & Menu reading lead to take away ordering and/or booking & payment seamlessly by mobile phone, tablet or computer.
Logo has to be a block type in colour & B&W that is simple, clearly says what PR does and can also be used on Facebook Banners, online product branding see how existing logos are being used on
vinetowine.com.au and
poweringrestaurants.com websites and
Facebook pages
- https://www.facebook.com/VinetoWine
- https://www.facebook.com/poweringrestaurants

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Updates

Project Deadline Extended Reason: Want to add second prize. Added Wednesday, December 10, 2014

Target Market(s)

Restaurants, Coffee Shops, Bakeries, cafes, Winery Restaurants, Hotel Restaurants,
local (not chain) fast foods like Fish&Chips or GourmetPizza, Bars

Industry/Entity Type

Advertising

Logo Text

powering restaurants


Font styles to use
Sans Serif

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • clarity - first impression should be "that PoweringRestaurants could help me get more customers into my restaurant"
  • emphasis on mobile readiness of restaurant to:
  • - come up in mobile search, be found - location & can order or book
  • - uses Facebook to engage with existing & new customers
  • - restaurant sites PoweringRestaurants creates are engaging & fun
Nice to have
  • online marketing tools attract customers and you can set & monitor to ensure a decent return on restaurant spend
  • Would like a PSD file for Photoshop viewing & because I am red/green colour blind & need to see the makeup of an image by colour hex#
  • File 7 ADDED - as PoweringRestaurants we influence and assist restaurants and customers by facilitating the connecting loops in this graphic.
Should not have
  • fast food chains

Files
Download all files - 2.0 MB
PSD
PSD
PNG
pr-lady Monday, 01 December 2014 13:43:14
Wednesday, December 17, 2014
PNG
V2W straight Monday, 01 December 2014 14:01:13
Wednesday, December 17, 2014
PDF
JPG
DecisionFlow Friday, 05 December 2014 10:25:43
Wednesday, December 17, 2014
PNG
Payments
1st place
A$160
2nd place
A$100
Total
A$260

Project Deadline
16 Dec 2014 14:38:34 UTC
Language

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