Logo Design Project

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This customer received 37 logo designs from 17 designers. They chose this logo design from P.O.Design as the winning design.
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A logo for a new nutritional supplement brand, called My Essentials. Looking for a clean, pure and fresh image. I want it to be simple and professional, like the brands PhD Nutrition, Purition and Muscle Pharm.
Current idea for the logo is to have the brand name as the main design, perhaps with a small non complex symbol or the abbreviation of My Essentials next to it.
I'm open and flexible to all creative interpretation and ideas.
Thanks!
Updates
Project Deadline Extended
Added Sunday, February 24, 2013
Industry/Entity Type
Nutrition
Logo Text
My Essentials
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.