New Nashville Recording Studio Needs Bold Logo
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This customer received 58 logo designs from 18 designers. They chose this logo design from Stevebus as the winning design.
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Logo Design Brief
Studio7 is a new recording studio in downtown Nashville, where the main draw (along with the full-featured digital studio itself, which we've been building the last two years) is John Scott, a veteran musician, writer, and producer whose creations are perhaps best described as magical. He is truly one of the biggest talents in Music City.
As for the name, the "7" doesn't actually refer to anything specific. We must have brainstormed through a thousand names before someone said "Studio7", and then the decision was quick and unanimous. I believe mostly we liked the sound of it, for one because it is alliterative, and also because it was one of a VERY few names that weren't either "______ Studios" or "______ Recording".
Yes, the 7 is up against the end of Studio on purpose. We're not precisely sure why we didn't put a space, but we kind of like it. I guess it seems to make the plain text version of the name sort of "logoesque". That said, we are not married to it, and if the logo works better with a space, that's fine.
After deciding on Studio7, we shopped for Internet domain names and our best possibility was "studio7nashville.com", which we took and also kind of like. So, we are considering whether to dub the place "Studio7 Nashville" or stick with the original "Studio7". I like short and simple, but the "Nashville" does enhance the name in the sense of it being "Music City USA", and it also might make us look bigger than we are, qua it opens the idea that there might be a "Studio7 Tokyo", for example :). I know a fair number of you have good marketing heads, so your take on this is welcome.
The mission of this logo - besides just looking damn good - is to stand out and get noticed. For a recording studio to compete in this town, we must be bold, strong, and memorable.
My personal preference is for (basically) circular logos. I think they are the most versatile and provide great opportunity in advertising and merchandising, whether it be a CD label, a hat, or a tattoo. That said, I don't wish to inhibit creativity with my preferences.
Finally, I tend to prefer simple, clean designs to intricate, busy, or photo-realistic ones. However, again, I am perfectly happy to have my mind changed by a great logo.
Thank you for your participation in bringing our new business to life. I have looked through a lot of your designs on this site and am excited to see what you come up with for us!
Eric Knight
Updates
We are reviewing the logos now so that we can provide you feedback and then pick the winner.
Added Wednesday, February 27, 2013
Industry/Entity Type
Recording Studio
Logo Text
Studio7 or Studio7 Nashville
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.