California Works

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This customer received 76 logo designs from 46 designers. They chose this logo design from Daniel Caso Design as the winning design.
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Logo Design Brief
California Works is a statewide union of workers in California USA. The inaugural logo for this organization is needed, which will later be used on letterhead, business cards, stickers, shirts, the website, buttons, mugs, hats, etc. We need a logo that signifies strength, unity, and would be something a union member would be proud to wear. The logo should be emblematic.
Target Market(s)
California union members, union employers, workers.
Industry/Entity Type
Union
Logo Text
California Works
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Emblematic logo with incorporation of some colors, themes, and ideas of the California flag (i.e. bear silhouette, logo, state seal, etc.)
Nice to have
- Other symbols signifying workers are good.