• A$160

• 207 designs

• 44 designers

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Logo Design Brief

We need a logo design for our new indoor/outdoor personal training business. We mainly train outdoors & circuit style training. Our business name is "FiT Circuit" & we will soon be launching our website at www.fitcircuit.com.au (site is currently under construction) as well as being a fitness ambassador for Youth of the World & running charity bootcamps for under privileged youths starting early 2015, hence needing a pretty good logo.

The 'fit' in FiT Circuit means 'functional interval training'. Also, I would like the option of having a tagline underneath like 'functional interval training' or 'get FiT... stay fit' :)

I would like to see some experimenting of lower & upper case in the word Fit Circuit, maybe FiT Circuit, FiT circuit etc. Initially I had gone with F!T circuit using the exclamation mark in place of i in FIT, so if this could be incorporated in an idea of either having the exclamation mark or the letter 'i' as an example for what it could look like would be great.

As for colour combinations, I quite like the following dependant on a black or white background... black|white with aqua, black|white with pink & grey, black|white with yellow.

The final design should communicate a logo that sticks in the mind of clients & potential clients that can remember & associate it with my business.

Target Market(s)

Adults - men & women, Kids - aged 4-7, Families|Groups. People wanting to get fit, lose weight, get healthy, bulk up, lifestyle transformations, fitness & nutrition bootcamps.

Industry/Entity Type

Training

Logo Text

FiT Circuit or F!T Circuit

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• utilise either pink (f31bab) or aqua (00ffff) in the font colour but if you think there is a slightly better variation of the colours we’ve chosen then we don’t mind having a look as long as it doesn’t stray too far from the original hex colour.

Nice to have

• creative & edgy, think a little outside the box, experiment with different font styles & sizes, we'd like to see some experimenting with fitness silhouettes incorporated into the business name without detracting from the name. We have included yellow & shades of grey in the colour chart as possibilities to use.

Should not have

• generic logos from logo generating websites... we want something unique & original just like our business ;-)