• €120

• 66 designs

• 27 designers

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Logo Design Brief

Create a logo for the renovated restaurant / horeca concept with the new name “Roots” - visually endorsed by the old name of the restaurant “Cabana”.

The logo should contain (at least) the following words:
- “Roots” & “by Cabana”. “Roots” is the main element and “by Cabana” is sort of a subscription
- Ideally the logo also contains an extra line that indicates what the new horeca concept is, like “Gastrobar / Food & Wine / …”
- A visual aspect can be nice, but is not a must

Please find enclosed also the briefing document that provides you with more background on the horeca concept.

Target Market(s)

The target market is very broad. From young teenagers that come for a drink until elderly people that enjoy the food. The restaurant is in a small village that is relatively conservative, yet, they are starting to get open to new things. The target group for the new concept is people that really appreciate quality.

Industry/Entity Type

Restaurant

Logo Text

Roots, By Cabana

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo text "Roots" that is endorsed by Canana. In text or only visually

Nice to have

• A visual element that people recognize easily, can be with a pictorial element or even just with the font.

Should not have

• The logo should NOT be with too much frills

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Files

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