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hitchbird logo. New startup!
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This customer received 61 logo designs from 29 designers. They chose this logo design from MrBranding as the winning design.
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US$320
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61 designs
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29 designers
Logo Design Brief
Hitchbird.com is a resource wedding portal for couples to plan their
dream destination wedding. Currently we have a database of over 3000 wedding suppliers, and useful contacts in Asia. Couples are able to find all the information they need to plan the perfect occasion, from finding the perfect hairstylist [category] in Phuket, Thailand [country]; to a florist [category] in Bali [country]; to the picture perfect photographer [category] in Hong Kong [Country]. Currently the listings cover 21 "categories" in over 17 "countries".
In addition we have regular wedding articles, features, tips and resource guides.
BRIEF
WHAT TERRITORY DO WE WANT TO OWN WITH THIS BRAND AND WHY?
We want to be the no 1 wedding resource portal in Asia. If couples plan to get married at exotic destinations then we want them to come to our website.
Design-wise
We prefers a “warm, elegant, classy and contemporary” look. Mobile friendly, easy to recognise, easy to remember.
TARGET AUDIENCE. WHAT DO THEY CURRENTLY THINK & DO? (demographics, lifestyles, product usage)
Geographical
- Wealthy high net worth individuals wanting to get married overseas (in exotic destinations).
Age
Regional and international business travellers: aged 25 to 54 years
Profile
Want the best for their wedding. Willing to spend over 80K USD per wedding
Behaviour
Prestige and recognition are key motivators
Updates
thanks for the submissions guys, some good efforts. As a general guideline we are looking for a "happy/cute, simple but memorable" logo to reflect the wedding occasion. Avoid too corporate colors for example. You will note we deliberately dropped the word "wedding" from the name, we wanted to focus on the occasion, the process to get to a wedding, the organisation and choice etc etc. The "bird" represents freedom, the flight, the elegance - the play on this word is up to you. Keep up the great submissions!
Added Wednesday, January 07, 2015
Industry/Entity Type
Wedding
Logo Text
hitchbird
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- mobile friendly, easy to recognise, simple, clean logo.