Lasik Eye Surgery

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This customer received 30 postcard designs from 11 designers. They chose this postcard design from Sbss as the winning design.
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Postcard Design Brief
We perform state of the art Lasik Eye Surgery. We are looking for a promotional postcard - oversize / jumbo to send to prospective patients. Our website is www.willvision.com which we would have the look and feel we would like to match. Typically we would like to illustrate "freedom from glasses and contact lenses". This is often done with action / sports images or images of happy faces.
I am attaching our corporate logo - that could be modified if needed and a head shot of Dr. Brian Will. The latter is not necessarily needed on the postcard.
Target Market(s)
Adults in Portland Oregon with discretionary income that wear glasses or contact lenses. Typical age range is 20 to 65ish with mean age 40.
Industry/Entity Type
Promotional
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Corporate logo or newly designed similar logo ie. logo can be modified to fit the layout
Nice to have
- Freedom from hassle of glasses / save money on glasses and contact solutions etc / Enjoy sports / Personal reward / Live Life to the Fullest