• US$400

• 69 designs

• 21 designers

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Logo Design Brief

I need a logo for my new company, Lunar Mob (lunarmob.com). The company is focused on building custom software, websites, web apps, and mobile apps.

I want the logo to bring thoughts of a group of people who love working together on cool things. Lunar brings thoughts of the moon, space, night-time, reaching new heights and technology. Mob brings thoughts of a group of people. Mob can also mean "Mobile". I'm looking for something that goes good on a web page and can also be used on t-shirts and hats.

I am targeting companies that want to work with people who are tapped into the latest and greatest technology. I want it feel "cool", but not teenager. The logo can be somewhat whimsical, but not childish. I want a concise logo that is identifiable and simplistic -not complex with too many things going on. I've thought about a character that could change and evolve over time as the brand evolves, but I'm not married to that. I'm open to any ideas.

I've also thought about the concept of "joining the mob". It's a place people want to be, or something people want to be associated with. Customers, employees and even the general public would be proud to wear our logo.

I'm worried about seeming underhanded or illegal though. I don't want that. A hint of irreverence or rebelliousness is okay, but not outright criminal oriented. A light-hearted mob reference is ok, but not too dark or illegal.

Possible concepts:
-Moon
-Half moon
-Mobster hat
-Marvin the Martian cartoon (Looney Toons character) -I like his helmet and dark face.
-Orbit swoosh around the moon with "LunarMob" embedded in the swoosh.
-1-3 Cartoonish stick figures with arms crossed like they're tough guys, standing together

Target Market(s)

Customers wanting to work with a web/mobile app company and techie and visual design employees wanting to join the company.

Industry/Entity Type

Building

Logo Text

Lunar Mob (I'd like a separate logo and then a design for including the company name too)

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Basic logo that can go on shirts, hats and business cards.
  Website header design with logo and "Lunar Mob" included.
  Transparent background as well as solid background options.