• £120

• 67 designs

• 35 designers

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Logo Design Brief

We need a logo design for a range of cycling nutrition products aimed at the cycling racing elite. Aimed at improving performance of top cycling athletes around the world, Slingshot is named after a cycling term that means to ride up behind another rider with help from his draft, then use the momentum to sprint past. The logo will be need to be adapted for different flavours/types of products using colour variations. It will need to be recognisable and clearly visible on cyclist clothing as well as on small packaging.

Target Market(s)

A bold, scientific, technically advanced, performance driven, predominantly male adult aged 18-40, high quality but risque.

Industry/Entity Type

Nutrition

Logo Text

Slingshot

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Demonstate power and speed

Nice to have

• Originality

Should not have

• comedy value