Create a fun, colorful logo for a friendly recipe blogger

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Contest winning design

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This customer received 69 logo designs from 27 designers. They chose this logo design from Tweety as the winning design.

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Logo Design Brief

I write easy, approachable recipes for busy people at wearychef.com. My audience is largely women between 30-60 looking for easy dinner ideas. I want my logo to be cute, fun, and friendly. I have these little caricatures (attached) that I have used since I started two years ago, and I am torn on whether or not to keep them. The characters feel like part of my brand, but they are also limiting on what I can do with my logo. I'm open to design options with and without them. It might be time to move on.

I'd like my logo to be colorful, feminine (but not super girly), and down to Earth. I like these palettes:
http://design-seeds.com/home/entry/peppered-hues3
http://design-seeds.com/home/entry/peppered-palette2

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Updates

Project Deadline Extended Reason: Hi! I've increased my budget and would love to see a few more designs. Thank you! Added Tuesday, January 27, 2015

Target Market(s)

Mainly women aged 30-50 looking for easy dinner ideas.

Logo Text

The Weary Chef: Easy recipes for busy cooks!


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Character Logo

Logo with illustration or character

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Decorative
Script
Other font styles liked:
  • hand drawn fonts

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Nice to have
  • A similar drawing to match my attached caricature style but in a more modern look.
Should not have
  • No more chef hat designs please. I am a home cook not an actual chef. Think tired mom making dinner. Not knife heavy either because it looks to harsh. I like food, skillet, or pot themes. Thanks!

Files
Download all files - 0.1 MB
Payments
1st place
US$210
Total
US$210

Project Deadline
02 Feb 2015 17:39:13 UTC
Language

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