• A$160

• 22 designs

• 9 designers

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Logo Design Brief

This logo is going for more of an extreme feel. It's going to be satirical news but we want a logo that would suggest it's all real. I have included several existing brands, in a hope to give an idea of how we want it to look. Also have included our own attempt at a cricketing logo (titled Logo)

The newspaper's name is: THE CAPTAIN'S KNOCK

Here are some of the key things to think about:

- as for this stand alone logo, I have included our mock up idea of a cricketer's sillouette in black and red - but have also included the Baseball and NBA ones.

- I have included the wordpress template that we will be using for this website. Should help give you more of an idea of the look we are going for.

http://themeforest.net/item/newspaper/full_screen_preview/5489609

Target Market(s)

Men 16-40

Industry/Entity Type

News

Logo Text

The Captain's Knock

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - It's all about cricket news, no other sports are involved. So ideally, a cricket related logo is what we want.
• - Any use of Cricket stumps, Cricket balls, cricket ball stitches, cricket bats, helmets, pads can work - they are all pretty iconic shapes and some could work in the text. - potentially making the 'T' on "Captain" look like the middle stump and bails?

Nice to have

• - Hoping to have the text looking similar to some of the ones I have provided in the attached examples, but also looking for a identifiable "logo" to go with it - similar to the ABC figure-eight(ish) logo.

Should not have

• - We are hoping to appeal international so not looking to limit ourselves to Australia by using green/gold etc
• - Not looking to have a "parody version" of a famous sporting logo - but Gatorade, Sydney thunder are good examples of the extreme look we are chasing, ESPN is the best because it's so simple.

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Files

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