• £240

• 152 designs

• 41 designers

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Logo Design Brief

I need a logo for a new handbag startup based in London (UK). The handbag company is called Kitsune (based on the Japanese demon fox that can shape shift). Handbags created by Kitsune will also have transformative qualities either by changing size or through other methods in the future.
The logo should be bold and elegant, something that doesn't feel out of place positioned on a handbag or fashion accessory. The handbag is initially targeting young professional women however I would like to expand the target market in the future so the logo should not look overtly feminine.

I am indifferent towards colour schemes.

Target Market(s)

Professional working women with busy lives initially (though the logo should not be too feminine as the target market could change in the long term).

Age range 18-40

Industry/Entity Type

Fashion

Logo Text

Kitsune

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The logo should emphasise the mystery behind the Kitsune and its mischievous personality.
  
  It should show that it is a British brand while also emphasising the oriental roots of the Kitsune.
  
  The logo should not look out of place on an accessories/ handbag product.

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