Logo design for longevity supplements

This is what LifeBoosters.nl was looking for in their logo design

We need a logo design for our web shop which sells unique & premium longevity supplements. Those supplements should increase life expectancy.

PROPOSITION
We offer some special supplements which are hard to get. We offer them in three packages (increasing in price, but also offering an increased life expectancy). Packages can be bought for a month but we also offer subscriptions where the user can pay per month and will receive their supplements in time every month.

GOOD examples of sites for look & feel (not especially for the logo)
- http://www.longevity.nu more life style, neutral
- http://www.hunkemoller.nl/nl_nl/ simple logo, neutral website, images will do the work
- http://crackaging.com/ neutral and simple

WRONG examples of sites for look & feel
- www.c60antiaging.com too medical
- http://www.bodylab.nl too much body building, too masculine, too bold
- http://www.rayandterry.com/ too green, too alternative

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