Logo Design Project

This is what Freddie stares... was looking for in their logo design

I am after a logo for my clothing store. The name will be:
Freddie stares...
The store is for young fashion forward creative types. Selling australian designer and one off vintage pieces.
We have 2 styles in mind, with the first quite simplistic. Black and whites with a focus on the "F" and maybe a dash of colour on or around the F.
The second style is still simplistic with a white background but with all the letters or just the f as "graffiti" style colour. The colour should not just be a block colour.
Something that catches the eye without being too fussy.
If you have any further questions, please don't hesitate to ask.
Happy designing!
UPDATE- i have included some sample logos that we like, hopefully this will provide some inspiration and direction
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